NARRATIVES

CARE’s Narrative Division produces stories that celebrate diverse companion humans and their pets. Take a look at the stories we tell, and re-tell. Stories shape our vision of the world and often frame our perceptions and biases. People of Color, People without homes, Seniors, and other marginalized groups do heroic things every day for animals but are rarely elevated or celebrated. CARE is broadening the narrative because the stories we tell matter in the battle to clear our shelters.

Take a look at the films below. People of Color and their Pets are virtually invisible

Narrative_movies
James Evans

James Evans, Founder & Chief Executive Officer
Jen Evans

Jennifer Evans, Chief Operating Officer
James Evans

James Evans, Founder & Chief Executive Officer

James is a multi-awarding winning creative strategist and leader with 25+ years of experience developing relationships between organizations and their constituents. His expertise has been utilized across a diverse group of brands, both non for profit, and for profit. Specific brand experience includes: Timberland, Disney, The Mills Corporation, NAACP, Baltimore Health Department, Maryland Health Department, Kennedy Krieger Institute, CVS Caremark’s Project Health, Safe Streets Baltimore and many other brands.

James and his team have initiated several programs, including the ground breaking Gulf Spay/Neuter Campaign and HSUS’ Pets for Life, which helped reshape animal welfare, while simultaneously advocating for more diversity and inclusion throughout the field.

He has also played an integral part in AWO organization’s projects, including HSUS’ Adopters Welcome, Outdoor Cats Research, Stop Puppy Mills and Spayathon, as well as Best Friends Animal Society’s Outreach Action Team, Maddie’s Fund, and SPCA of Texas’ Let’s Fix This Campaign.

Email:james@careawo.org

Jen Evans

Jennifer Evans, Chief Operating Officer

Jennifer Evans studied studio art in school and has over 20 years experience in marketing and publishing as both a designer and Art Director. She is the COO and Art Director for Illume Communications and is a wardrobe stylist. 

Jennifer is also the Chief Operating Officer for CARE. As a highly organized logistics expert, she manages CARE’s staff and workflow. Aside from her visual communications and organizational skills, Jen brings an in-depth knowledge of social media marketing strategies and narrative production. Much of her recent work within the animal welfare field has included innovative campaign strategies and production for large scale projects such as Breaking Bias for HSUS Expo 2019, Stop Puppy Mills Video campaign, Petstablished, Let’s Fix This, HSUS’ Spayathon, and HSUS’ Adopter’s Welcome toolkit.

Email:jen@careawo.org

CARE’S NARRATIVE EXECUTIVE PRODUCERS

Black, Indigenous, and People of Color [BIPOC] suffer a great many challenges, but none greater than Ensure. Either our stories are not told, or portrayed without a focus on our compassion, creativity, and genius.  CARE’s Narrative Producers have years of multi-disciplined creative experience that insight CARE’s retelling the story of BIPOC and marginalized people and their pets.

Maddie's Fund
Many of the folks below have been or believed they would be denied adoption, but as you can see they’ve all acquired pets and they’re amazing pet parents. A special thanks to Maddie’s Fund for providing the production budget for these diverse interviews.

CARE COO Talks about her Adoption path.

Meet Leslie, a retired Police Officer, who was denied pet adoption 16 times.”I saw the ad that said, ‘Don’t Shop Adopt” and decided to give adoption a try.’ – Leslie

Marilou, CARE Center Leader, Northern Tier.

Meet Beunca, A Community Human and Animal Well-being leader you should known.

“You’re not going to see the best in people when you’re confronting with an implied suggestion that they may not suitable.” – Zach Skow

Meet Shane, An amazing pet parent that happens to live in an apartment with no access to a back yard.

Meet Steph, A well-known Animal Welfare leader who was rejected for Pet Adoption!

    
    

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Meet Samantha, A rescuer, A Survivor, An Amazing Pet Parent, and a person without a traditional Home.

Meet Marry [Left] and Clifford [Right], Both Senior Citizens that have seen their share of adoption rejections because of their age. And both the best their pets could have asked for!

Meet Betsy, A great pet mom and well known Animal Welfare leader. In spike of her credentials, she believes she would not be able to adopt a pet do to her lack of backyard fencing.

Meet Andrea, she has two knocks against her. She’s a senior AND she lives in a house without a fenced in yard. But, we’ve never seen a dog more loved than hers.

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